As the aesthetics sector in the UK has grown into its own defined sector, so too has our experience at Campbell Dallas. We’ve developed our expertise through acting for a range of aesthetic practitioners and helping them understand VAT and accounting complexities in their business and wider industry. As a team of sector experts we regularly speak at conferences and write articles within these aesthetics networks and industry publications, igniting opinion and debate.

We know from working with clients this is a unique sector with its own set of rules and hurdles. We give business owners confidence in their dealings with HMRC, which we know can be a primary point of concern.

Establishing liability of supplies for VAT

  • Medical sales are not VATable. Cosmetic sales are VATable. We will assist you in determining what kind of supplies you make and advise you on whether or not you should be registered for VAT.
  • We can carry out on-site or online reviews .
  • We can advise on best-practice record keeping you should follow in order to deal with future HMRC enquiries.

Dealing with HMRC and assessments

  • We can advise in relation to an HMRC enquiry, helping with correspondence, attending visits and reviewing records, and support you throughout the process.
  • We can assist with assessment appeals, alternative dispute resolution (ADR) and tribunal cases.
  • Assistance with VAT regulations and VAT returns.
  • If you’re required to be registered we can assist you in processing the application.
  • If you’re already registered and shouldn’t be we can assist you with deregistration.
  • We can review your VAT returns, or complete them on your behalf.

Cloud accounting

We can assist with your accounting needs and we recommend cloud accounting where suitable, meaning geography is not a barrier to service. We are Xero gold partners and can offer training and implementation services. Read more about the benefits of using Xero.

Tax returns

  • We can calculate your personal or partnership tax liability and submit your returns.
  • If you’re a limited company, we can calculate and submit your corporate tax returns.


We provide payroll service, which incorporates assistance with your auto enrolment responsibilities. For more information about these services, see our Business Advisory Service section.

Veronica Donnelly

Veronica Donnelly


Veronica has over 30 years experience in VAT. She is a Chartered Tax Advisor and Associate of the Institute of Indirect Taxation, speaks regularly at tax conferences and contributes to industry journals. With a UK client base, Veronica is also the lead VAT advisor for various regional networks. She frequently meets with clients to discuss and advise on their concerns about VAT.

Campbell Dallas Glasgow staff.
Richard Patterson.

Richard Patterson


Richard Patterson is a General Practice partner within Campbell Dallas. His experience includes working with many owner managed multi-site businesses, which is advantageous in the aesthetic sector. He also provides strategic advice to his clients, working with them to understand their aspirations, and helping identify practical solutions to various commercial challenges.

Andrew Morris, Campbell Dallas staff portraits.

Andrew Morris


Andrew qualified as a Chartered Certified Accountant in 2009. He has significant experience in a wide range of areas; assisting clients with statutory accounts production, taxation, financial forecasting and Banking requirements for a portfolio of corporate clients and individuals. He brings all of this experience to the Aesthetics team within Campbell Dallas.

Jennifer Lockhart

Jennifer Lockhart


Jennifer, a pharmacy graduate, is a subject matter expert in the aesthetic sector. She works alongside Veronica and is an integral part of the team. She conducts on-site and online reviews for clients across the UK, advising on VAT, record keeping, partial exemption and VAT returns.

Campbell Dallas Glasgow staff. Martin Keenan.

Martin Keenan


Martin works within the VAT team and has over 10 years experience in indirect Taxes. He has worked for HMRC and uses this knowledge to deliver detailed VAT and business advice to our aesthetic clients. With his experience working across the public sector he is well placed to advise aesthetics clients who come from an NHS background.

Charlotte Conroy_720x480_0918

Charlotte Conroy


A Chartered Certified Accountant, Charlotte works with many clients in accounts preparation and tax returns. Working closely with our medical and aesthetics clients Charlotte is also a “Xero Hero” and assists clients in transitioning to Cloud accounting, training them and providing ongoing support & assistance.

Jennifer Lynn_720x480_0918

Jennifer Lynn


Jennifer is an assistant accountant based in Glasgow and is progressing through her professional qualifications. She works in the Business Advisory Services team, where she works with our aesthetic clients in preparing accounts, tax returns and assistance with bookkeeping.

We are able to offer added value services to our aesthetics clients through commercial partnerships we have forged with selected providers, who are specialists in the aesthetics sector. These connections aim to reduce time and cost, allowing you to focus on achieving your business goals.


Xact are able to deliver tailored solutions across a range of business support essentials, for both young or established businesses, and solo practitioners. Their services include health & safety reviews, human resource and employment law support. For more information, please contact Veronica Donnelly.

Tru Wealth

The team at Tru Wealth are experienced financial advisors who understand the uniqueness of the sector and offer pragmatic financial planning and advice services, including mortgages and insurance. They can help plan both personal and business goals, providing practical and reassuring financial strength. Find out more about their services here.